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MLB Player Jiman's Choice: Why he loves Kevin's Choice

We at Kevin's Choice are thrilled to announce a new collaboration with Major League Baseball player Jiman Choi, sparked by his personal experience with our authentic Korean dishes. After enjoying our products, Jiman reached out to us, proposing a partnership driven by his sincere appreciation and a shared vision to celebrate the richness of Korean cuisine.

Kevin, our founder and a lifelong baseball enthusiast since his high school playing days, found an immediate connection with Jiman. Meeting him in person only reinforced our excitement, as Jiman's authentic and warm personality perfectly complements our commitment to authenticity and quality.

Through this partnership, we aim to deepen the appreciation for our culinary offerings, using Jiman's endorsement to more closely connect with our customers and introduce more people to the delights of Korean cuisine.

jiman choi with a baseball on hand with Kevins choice uniform 

About Jiman Choi

Jiman Choi’s ascent from a talented rookie in the minor leagues to a respected Major League Baseball player mirrors his deep commitment and genuine passion for the sport. Discovered at just 19, Jiman dazzled with a .360 batting average, hitting 2 home runs and driving in 30 RBIs in the Arizona Rookie League, swiftly claiming the league MVP title.

His journey is marked by resilience and humility. Early in his career, despite a modest monthly salary of $300, he managed to save enough to buy a thoughtful gift for his mother after the season, illustrating his prudent and caring nature.

Jiman's Major League debut with the LA Angels on April 5, 2016, was not just a professional milestone; it was deeply personal.  He established the Choi 51 Foundation with the intention of giving back to the fans who had supported him during his challenging minor league days, and to share with less fortunate communities. Also when he learned about Seo Gil-won, a deaf baseball player from Chungju Sungsim School who inspired the movie "Glove." Choi fulfilled his promise by inviting Seo to throw the first pitch at the Angels Stadium and also provided him with a scholarship These initiatives reflect Jiman’s commitment to giving back, a value evident in his ongoing support for community projects in both South Korea and the United States.

Despite numerous injuries and the competitive nature of Major League Baseball, Jiman has thrived, driven by a philosophy instilled by his mother: "A great player's career in the majors may last only about ten years, but being a good person lasts a lifetime." This belief guides his approach not only to baseball but to life—aiming to excel on and off the field.

Jiman is also deeply caring about younger players entering the sport, often offering guidance and support to those following in his footsteps. He advises young players with Major League aspirations to prioritize their love for the game. "Love the game first. If you don't love and enjoy baseball, you can't sustain it long enough to achieve your dreams." His advice underscores the importance of passion in pursuing and enduring in sports.

jiman choi with Kevin

The Partnership: Jiman Choi and Kevin's Choice

Jiman Choi's enthusiasm for Kevin's Choice products goes beyond mere endorsement; he is a true believer in our business philosophy, which emphasizes "Honesty shown with quality and price." This principle resonates deeply with Jiman, as it aligns with his own values of authenticity and excellence. He appreciates not only the taste of our offerings but also the integrity with which they are presented and priced.

For athletes like Jiman, maintaining an optimal diet is essential. The quality and nutritional value of the food they consume can significantly impact their performance on the field. At Kevin's Choice, we take pride in providing wholesome, nutritious Korean cuisine that meets these high standards. Jiman’s daily regimen includes our carefully selected products, which support his dietary needs and help fuel his demanding workouts and game performances.

Seeing a high-performing athlete like Jiman thrive after incorporating our products into his diet is the best endorsement we could hope for. It’s not just about promoting a brand; it’s about demonstrating the real-world impact of consuming high-quality, nutritious food. We are excited to see how our collaboration can help Jiman continue to excel in his career and, simultaneously, showcase the benefits of our products to a broader audience.

jiman choi during interview with Kevin's Choice 최지만 선수 케빈스초이스 온라인몰 인터뷰 영상 

Building Trust and Recognition: Two Years of Kevin's Choice

As Kevin's Choice celebrates its second anniversary, we reflect on the journey that has been both challenging and incredibly rewarding. From the outset, we've dedicated ourselves to consumer satisfaction, which has earned us a growing base of happy and loyal customers. The endorsement from renowned individuals like Jiman Choi has not only validated our commitment to quality but also significantly boosted customer trust and opened doors to new partnerships.

Jiman’s acknowledgment of our product quality and business philosophy resonates deeply with our customers, reinforcing their confidence in our offerings. His support highlights the alignment between his high standards as an athlete and our commitment as a brand to provide only the best.

Furthermore, this endorsement has caught the attention of influential organizations like the Korean National Federation of Fisheries Cooperatives (수협). Recognized by this trusted government body, Kevin's Choice has been able to forge a stronger relationship with the Federation, enhancing our efforts to offer premium Korean seafood. This collaboration underscores our commitment to quality and sustainability, pillars that are essential to our business model.

The trust and credibility these partnerships and endorsements bring to Kevin's Choice allow our customers to shop with us with greater confidence, knowing they are choosing a brand that is respected by experts and backed by reliable entities. We are grateful for the support and recognition we've received as we continue to strive for excellence in serving authentic Korean cuisine.


Exciting Expansion: The Launch of Choi Mandu

Our rigorous commitment to quality and hands-on oversight enables us to bypass conventional distribution channels. Working with distributors or other intermediaries might be easier, but it would mean sacrificing the quality of our products and passing additional costs on to our customers. At Kevin’s Choice, we choose to work twice as hard instead, ensuring that we can deliver the best quality product at the most reasonable price. This approach not only maintains the high standards we set for our products but also upholds our promise of 'Honesty shown with quality and price.'

jiman choi mlb player with a baseball bat 

Looking Ahead

As we mark two years at Kevin’s Choice, our journey continues to be inspired by our commitment to authenticity, quality, and affordability. The partnership with Jiman Choi and our collaboration with the Korean National Federation of Fisheries Cooperatives are not just milestones but stepping stones to broader horizons. With the upcoming launch of Choi Mandu, we are excited to bring another innovative product that meets our stringent standards and your culinary expectations.

We are grateful for the support of our customers and partners who share our passion for genuine Korean cuisine. As we move forward, Kevin's Choice remains dedicated to enhancing your dining experience with products that not only taste great but also embody our core values of honesty and excellence.

Thank you for being part of our journey. We invite you to continue exploring the rich flavors and unmatched quality of Kevin’s Choice. Together, let's make every meal a celebration of trust, taste, and tradition.


keywords: korean food store, korean food market, ji man choi, major league baseball

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